There was hustle-bustle of activity in every nook and corner of the college students rehearsing for various events, dances and skits, banners and festoons being erected, flashlights being put up and many more such interesting things happening around. One could easily guess that the much-awaited fest, Inferno, was round the corner and that each student had stirred into action! The Annual Business fest, Inferno, of Army Institute of Management, Kolkata was held on the 28^th February, 2009. The one day extravaganza witnessed an overwhelming and enthusiastic participation from various colleges of the city.

LAUNCH PAD

(Marketing event)

Launch Pad was the Marketing event which was sponsored by The Oberoi Group of Hotels. In this event a team comprising of a maximum of three members had to launch a new product. The launch covered all aspects of a real product launch. The products marketed, varied from websites to a virtual boutique and even health cards. The launch was assisted by a presentation. The esteemed judges analysed each feature of the product and questioned the participants on various fronts.

Runners up: Army Institute Of Management, Kolkata

First Eastern Institute Of Management, Kolkata

The Jury comprised of:

Mr.Kanchan Dutta ,CEO&Director ,Inner Circle

Mr Deodatt Singh, Manager Brand Management,TATA STEEL

KRAK THE -KRUX

(HR event)

The teams consisted of three members each, they were to find a solution to the case study of a Human resource management crisis of an expanding firm, and the teams had to present the same through a presentation. The event was sponsored by British Council.

Total number of teams:

Runners up: Army Institute Of Management, Kolkata

First  : Bhavans Institute of Management Science

The Jury comprised of:

Dr.Santwana Chaudhary- Faculty IIM C

Mr.Kalyan Kumar - VP (HR), ITC

                                                                    SINKING SHIP

                                                              (The Finance "Yudh")

The analogy was given to a 'sick' company,wherein the balance sheet of the company was provided to the participating teams,who had to formulate strategies to revive it and give a presentation on the same.It was a challenging task not only for the participants, but also for the jury members to pick out the winners for the event.It was sponsored by Zenith Shoppe

First: Army Institute Of Management,Kolkata

Runners Up: International School for Business and Media,Kolkata

The jury comprised of:

Mr.Gautam Mukherjee

Mr.Anand Aggarwal

CONVERGENCE  

"Beware,computer brains at work!"

The systems event sparked off with teams giving presentations on a topic of their choice,which had to be from either of the following:Wi Fi ,4G technology etc.The wiz brains that were awarded for this event were:

First: Bhavans Institute of Management Science

Runners up: Army Institute Of Management, Kolkata

The jury comprised of:

Mr. Bidyut Sarcar, HOD IT Dept, Techno India College

Mr. Saikat Bose, Lecturer Electronics Dept, Techno India College

RANG DE:

"Test your T-shirt painting talents"

 Just as the name of the event suggests, participants were required to paint their "PASSION" with a dash of colours on a t-shirt .This event was truly the most colourful and it brought out the different colours of "PASSION". 

Creativity and the art of painting were put to test and the judges proudly declared the results. This event was a crowd- puller, one of the reasons being its popular sponsor Planet M

Total number of teams:

First: MBM, Calcutta University

Second: Institute of Hotel Management, Kolkata

Third: Heritage Institute

of Management

The jury comprised of:

Mrs. M Bhattacharya

Ms. S Mukhopadhyay

QUIZ

"Tickle your brain"

With the highest number of teams, about 35, participating in this event, the quiz took off in josh, where elimination was the keyword for the quizmaster and sustaining the competition was important for the teams from various colleges. The quizmaster served the participants a palate of mind-boggling, brain-wrecking questions to bring out the best people forward.

The event was sponsored by British Council.

First: IIFT,Kolkata

First runner up: Praxis Business School

Second runner up: Bhavans Institute Of Management Science 

                                                             COUNTER STRIKE

"˜The new craze in war games"

 The latest craze that has taken up all game freaks by a storm is Counter Strike. Students, mostly guys, actively participated in this LAN based game and each of the eight teams had to cleverly strategize their move to outdo the opponent. The following teams emerged as winners:

Runners up: ICFAI, Kolkata

First: Army Institute of Management, Kolkata.

This event was sponsored by Zapak.

TRADEMASTER

Online share trading

This online virtual share trading game started off four days prior to the fest and continued from the 24^th to 27^th. Khelostocks.com was the sponsor for this event.

Number of participants: 90

Runners up: ISB&M, Kolkata

First: Army Institute of Management, Kolkata

FREAK-O-NOMICS

"Economics personified" 

This was one of the most exciting events comprising of skit that was to be performed keeping in mind the very contemporary topic- Effects of Recession. After a host of superb rib-tickling performances the judge,ÂProf. K.Guhathakurta, Faculty of AIMK, declared the winners. 

Number of teams: 6

Runners up: Army Institute of Management, Kolkata

First: Bhawanipur Education Society

Palette-on-Toes

"˜Bring out the dancing streak in you"

All the participating teams brought out the various "Colours" through different dance forms. Some depicted seasons while others performed folk dances. The audience was jam-packed and everybody enjoyed thoroughly. This event was sponsored by Lakme.

Number of teams: 5

Runners up: ISB&M, Kolkata

First: Army Institute of Management, Kolkata

The jury comprised of choreographers from Twist-n-Turn dance school:

Mr. Tapas Das

Mr. Prasanna Saikia

                                                                         INSOMNIA

These men truly drove the crowd, especially the girls, crazy and sleepless with their voices, drums, guitar and the synthesiser.

The mind-blowing performance by the famous band Insomnia was like icing on the cake that wrapped up Inferno 2009 with a bang!!

The DJ Nite followed the band and was equally enjoyed by one and all. The true spirit of participation, celebration and fervour once again reflected in the annual B-School fest, Inferno 2009.