'Management' Category
AIMK Zoomin Ahead >> Inferno Edition
Every year, Army Institute of Management Kolkata, celebrates it’s annual B-School Meet in the form of an event called Inferno. It comprises of not one, not two, but a whole lot of exhilarating, spine-tingling, nail-biting episodes, games and contests. To win prizes there is not an easy task. One needs to display his creative instincts, [...]
Problems of textile sector
This is again from my own industry where I work, not only we produce word class Linen fabric at Aditya Birla Nuvo Ltd. (Unit: Jayashree Textiles Ltd.) from pure European flax fibre but also export the finest quality of flax yarn as well as textiles.
We cater to the top notch apparel and garment manufaturere for [...]Who needs advertising?
“The online advertising giant has awakened!” ~ Shar VanBoskirk, Forrester Research, Inc. May, 2007
In the context of the companies finding new ways to connect directly to customers, some are asking the question “Who needs advertising?”
Media experts are suggesting that the explosion of online interactive media such as blogs and social networking sites are [...]AIMKBlogger in class-room - Measure of Market competition
What is HHI and ‘contestable markets‘?
Herfindahl Hirschman Index (HHI) is a commonly accepted measure of market concentration. It is used to determine the extent of competition in an industry. It takes into account the relative size and distribution of the firms in a market and approaches zero when a market consists of a large number [...]Textile sector sops
The rising rupee, which has appreciated by 11 per cent during the last 12 months, has raised doubts on achieving the $160 billion export target set for 2007-08. Appreciating rupee have hit the textile and leather sectors the hardest. Brokerage firm AnandRathi in a report on the impact on the textile sector said the recent [...]
Cash and Carry
If you talk about retail in India these days, those people too who don’t know ABC of retail can claim its booming. You can’t find all colorful news papers with ads of big retail chains. Entering of Walmart and Reliance into Indian Retail definately makes big news story.
We all know by now, about the Walmart-Bharti [...]The Result of Initiative
To be initiative and proactive are most important and most difficult qualities to master in order to get success. Most of the people don’t recognise the situation when they could prohibit these qualitites. Few are able to see the hidden treasure but not able to act smartly, very few gems of a person will be [...]
WE SELL BECAUSE WE BELIEVE IN OUR PRODUCTS
WE SELL BECAUSE WE BELIEVE IN OUR PRODUCTS
Sounds heavy…and heavy it is!! This is the mantra of the New salesmen – the non-marketing employees of an organization pitching in to boost sales in their own resolute ways. This class of the self-driven workers includes shop-floor supervisors, welders. Office babus, HR managers, accounts officers, everyone is [...]
